Nonprofit Analytics for Donor-Driven Results
Data is everywhere. In a world where the amount of accessible data is growing, and seemingly never-ending, get a partner to help you identify the right data, analyzing it to drive strategy — and outcomes. Together we’ll align your focus on the key metrics for maximizing your mission, always with both eyes on improving results.
Go From Data Access to Data Analysis
Build Clarity and Conviction
Too much data is overwhelming. Not enough is damaging to your cause. But, data access is not the same as data analysis. In BBS, you’ll find a partner that helps you navigate nonprofit analytics and interpret your data to understand what’s working — and what’s not.
We will identify and report on performance trends to help you optimize every communication with your current and prospective donors. Let’s measure what’s meaningful and focus it to make clear, concise, principled decisions.
Move Forward in Confidence Into the Future of Data Privacy
Building Trust Through Data Integrity
The collection, storage, and usage of data these days is more and more user-driven than ever. BBS is here to ensure you’re prepared and confident stepping into the future of data privacy with your fundraising strategy. Ministries ignore trust issues at their own risk; we’ll help you build trust with your donors.
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Effective Answers to Your Biggest Data Questions
Meeting Challenges, Solving Problems
Make the most of your data. Differentiate between helpful and unhelpful details. Know how to apply your data to your fundraising and communications strategy year-round.
With decades of donor research and benchmarking behind us, BBS will help you develop and analyze the ongoing key indicators important to your unique ministry.
The Missing Keys of Donor Motivation
How will the economy (and other factors) impact your donors’ generosity? What can you do to make sure your donors stick with you long-term? We answer these strategically important questions through our Missing Keys study by isolating and identifying the controllable factors that cause donors to continue — or stop — giving. We’d love to talk to you more about what we discovered in this 12-ministry investigation.
Unlocking Second Gifts
Some donors give once a year, while others donate multiple times. What makes donors decide differently? How can you inspire more donors to give that second gift? These are the questions our commissioned study — in which we interviewed 2,593 different donors from eight different ministries — will help your ministry answer.
Lapsed Donors and How to Reactivate
When ministry partners stop giving, it’s painful … and confusing. So BBS set out to discover why donors lapse — conducting focus groups, in-depth interviews, and a phone and digital survey — and came away with several critical discoveries that will empower you to communicate with your donors more effectively … and keep them engaged long-term. We’d love to tell you more about what we’ve learned.
National Study on Midlevel Donors
Midlevel donors are critical for many donor-supported organizations. But while their giving impact is substantial, evangelical midlevel donors represent only a tiny portion of the overall U.S. population, making them challenging to study. Meaning there is very little research available on this important population. Until now! BBS’s report on evangelical mid-level donors offers extremely useful, eye-opening data for you and your non-profit.

“For more than 20 years, the trusted team of BBS & Associates has led us to financial stability through their expertise in donor relationships, direct mail fundraising, strategic marketing, digital communications, and data analysis.”
Paul Joiner – Turning Point Ministries
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- Slowly “Live slowly enough to think deeply about God.” —J.I. Packer My prayer this week: Heavenly Father, quiet the noise around me and deepen my awareness of your presence. Let my thoughts rest in who you are and shape my life with the wonder of your mighty love. Today, I will be still and know that you are God. Amen.
Questions About Your Donors?
We Can Provide Answers!
Knowing and understanding your donors and their data is paramount, and the process doesn’t have to be a mystery. With decades of experience, insightful research, and a ready-and-willing-to-serve team of experts, we help you navigate data through wealth and demographic appends, segmentation optimization, lapsed donor reactivation, models that improve targeting of new donors, and more.
Need a Donor Performance Index or other report? In some cases we can customize to meet your needs. Want to know why people give, who your donors are, where they come from, why people stop giving to your ministry? We can analyze your data — and give you clear answers.
Let’s Connect
Free Discovery Call
Get a trusted partner who will put in the hard work — with a servant’s heart. We’ll get to know your one-of-a-kind vision and collaborate with you to effectively move your ministry into the future.
Learn to analyze and leverage your data in order to drive strategy and deliver results. We’ve been coming alongside nonprofits for decades — some ministries have been with us for 10, 20, even 30 years and more. Let’s connect, and start this journey of maximizing your reach together. Complete the form below and request a free discovery call with our team!

